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HOT + TRENDING: Rise of Retailer-Specific Affiliate Marketing Platforms
Season 1 Episode 10
Welcome to the second episode of our new series, HOT + TRENDING! 🚀 In this special bonus episode, Amanda dives into the latest shift in the creator economy: the rise of retailer-specific affiliate marketing platforms. Whether you’re a seasoned influencer or simply curious about trends shaping the industry, this episode is packed with insights, predictions, and Amanda’s candid take on what this means for creators.
Here’s The Breakdown:
➡️ Retailer-Specific Affiliate Platforms 101: Learn how brands like Walmart, Target, and Ulta are shaking things up by launching their own affiliate programs and offering higher commission rates.
➡️ The Amazon Effect: How Amazon’s model has inspired the rise of retailer-specific influencers and reshaped monetization strategies for creators.
➡️ The Pros and Cons for Creators: A closer look at the benefits (higher commissions) and challenges (logistical nightmares!) of these standalone platforms versus all-in-one solutions like LTK and ShopMy.
➡️ Big-Picture Predictions: Are we headed for a fragmented affiliate marketing landscape akin to the streaming service wars? Amanda shares her insights on where this trend could go in 2025 and beyond.
➡️ Your Take: Amanda wants to hear from YOU—what do you think about these changes?
✨ Follow Amanda + Notoire Media House:
- Instagram (Personal): @amandarushholmes
- Instagram (Team): @notoiremediahouse
✨ Work With Us:
Feeling overwhelmed by the constant changes in the influencer space? The team at Notoire Media House is here to help! DM “Strategy” on Instagram or visit notoiremediahouse.com/contact to book a strategy call today.
✨ Mentioned in This Episode:
- ShopMy and LTK — popular affiliate marketing platforms.
- Amazon’s Affiliate Program — a game-changer for monetization.
🎧 Loved this episode?
- Don’t forget to subscribe on your favorite podcast platform so you never miss an update.
- Share this episode with a friend who’s navigating the creator economy.
- Leave us a review—it helps more listeners discover the show!
Mentioned in this episode:
Flodesk
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Notoire Media House
If you're an influencer that feels like they're drowning a little bit and you need support like yesterday, enter Notoire Media House. We are a team of experts that has spent the last five years working along influencers just like you, helping to streamline your business, grow your following, and do a lot more. If you want to sit down and chat about what this can look like for you, DM us Strategy over on Instagram to book a call: https://www.instagram.com/notoiremediahouse or head on over to our website: NotoireMediaHouse.com We can't wait to hear from you!
Published on 4Â months, 3Â weeks ago