Episode Details

December 14, 2024

A recent fire near the Crowders Mountain State Park remind Bill and about the famed Smoky Bear ad campaign.

Segment Highlights:

• Smoky Bear was started as a PSA to educate about unplanned wildfires
• The first campaign began 80 years ago in 1944.
• The real cub rescued from a fire resided in the Washington, DC Zoo had to receive its own zip code due to the amount of fan mail.

Things You’ll Learn by Listening:

8 in 10 people recognize the Smoky Bear character and campaign.

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