Episode Details

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This Is Why You Should Do IRL Events As An ECOM Brand

In this video, I share why every e-commerce brand should consider hosting IRL events to connect with their audience.

I dive into the story of PlaneTags, an e-commerce company that hosted an incredible event and the surprising impact it had on their brand.

You’ll learn how in-person experiences can drive customer loyalty, create buzz for your products, and lead to meaningful engagement beyond the digital space.

If you’re looking for ways to stand out as an e-com brand, IRL events might be the strategy you need to explore.

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Who am I and why should you listen to me?
I’m Mark Milutin, a seasoned e-commerce growth expert with over 15 years of experience in driving revenue for brands of all sizes. My unique approach integrates retention marketing, media buying, and conversion rate optimization to craft marketing strategies that not only attract customers but keep them coming back. Whether you’re aiming to refine your Google and Meta ad strategies or to overhaul your customer retention approach, I provide the insights and tactics that will propel your business to the next level.