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Calling Yourself a "Freelance Copywriter": Good or Bad? (Episode 207)

Calling Yourself a "Freelance Copywriter": Good or Bad? (Episode 207)

Episode 207 Published 1 year, 9 months ago
Description

“Stop calling yourself a freelancer!”

In typical Internet fashion, there’s plenty of bad information and scare-tactic hooks.

That “stop calling yourself a freelancer” is just one of the examples Kate recently saw when she was on LinkedIn.

In a video posted on the site, a marketing “expert” calls on freelance writers to stop calling themselves “freelance writers.”

Huh?

On this episode of the Build Your Copywriting Business podcast, Kate and I decided to join this conversation to add a little nuance.

The crux of the message in the video is that using the term “freelance” signals to clients that it’s lower-quality work. 

But is there any truth to this?

Listen to this episode to hear Kate and I share our take.

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