Episode Details

In this episode, Sophie Hulgard, Chief Sales Officer at Accor, shares insights on the power of providing hospitality through meetings, the economic impact of face-to-face events, and how hotels can maximize these opportunities.

Listen now to learn about:

• The impact of the pandemic on the meetings and events industry.
• The value of face-to-face meetings versus digital interactions.
• Key findings from Accor's recent research on the economic impact of meetings.
• Differences in meeting value perceptions across various countries.
• The unique advantages hotels have in hosting meetings.
• Accor's emphasis on sustainability in meetings.
• The role of technology in enhancing meeting experiences.
• The importance of flexibility and agility in meeting spaces.
• The return on investment of in-person meetings for businesses.

See Accor’s Research: Unlocking Growth Through Face-to-Face Meetings

If you liked this, you might also like: Observations from San Francisco on the Hotel Space Advantage in the New AI Economy (by Josiah Mackenzie)

A few more resources:

• If you're new to Hospitality Daily, start here.
• You can send me a message here with questions, comments, or guest suggestions
• If you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.
• Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.
• If you want to advertise on Hospitality Daily, here are the ways we can work together.

If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!

Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands