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How Walden Media Keeps Mid-Budget Films Alive in a Mega-Movie Era
Episode 69
Published 6 years, 11 months ago
Description
New to theaters in August, "Dora and the Lost City of Gold" is just the kind of family-friendly movie you'd expect to see from Walden Media. But while the company is as dedicated as ever to inspirational fare, the strategies CEO/president Frank Smith has employed to keep Walden in the game have evolved considerably in recent years.
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