Episode Details
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"Nirvana of Personalization"
Description
Main Takeaways:
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Adobe moves to acquire Magento Commerce, an e-commerce platform with a massive community.
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Netflix manages to beat out everyone in a battle of the best content.
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If users agree to pay for social media, would Facebook ever change its ad-based model?
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Social media advertising may of turned Phillip into a sneakerhead.
America's Second-Hand Economy: A Tale as Old as Time.
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Phillip and Brian celebrate landing in the for "second-hand commerce."
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Second-hand commerce is not a new concept, even beyond the modern sharing economy, and online secondhand retailers like Poshmark and eBay.
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Garage sales, where people could purchase previously owned items have always been a popular form of second-hand commerce.
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The only entity that would probably care about statistics on garage sales is the IRS. And only to be able to collect back taxes on vintage video games being resold.
Adobe and Magento: An Acquisition Made in Community Commerce Heaven:
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Adobe acquires Magento Commerce an open-source e-commerce platform for 1.6 B. Considering Magneto' loyal community base, and growth it seems like this was a high-value buy.
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Magento posted sales of 170MM in 2017 and has done a lot to move upmarket.
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Adobe is kind of the master of enterprise level market, and has managed to get their product into every arena including business analytics, data storage, and consumer creative.
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This is the fifth straight episode about Magento, is this a Future Commerce record?
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Should Shopify be fearful of this acquisition? Shopify stock was down 4.2% at market close on the day that Adobe made this announcement.
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Perhaps Shopify should be afraid, Adobe could actually use Magento to compete with Shopify in their own market class.
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This deal is also indicative that e-commerce is not only not dead it may be what Phillip termed a "boom town".
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Also there is still tons of room for retailers to go and sell, because the retail apocalypse is still not a thing.
Netflix Rises by Changing the Face of Content Forever:
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Netflix as of this episode has surpassed all other to be the largest peer to peer content provider. It only lasted a few hours, but they beat out Disney, a company with almost one hundred years of content production.
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Netflix offers users commercial free(and ad-free) content, and really has something for everyone, from cooking shows to comedy.
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Phillip recommends a comedy special on Netflix called "Jay Acaster Repertoire"
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Because of paid-platforms like Netflix content is able to evolve beyond just the traditional a