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Breakpoint: The Changing Marketplace for Higher Education

Breakpoint: The Changing Marketplace for Higher Education



Jon McGee's Breakpoint: The Changing Marketplace for Higher Education examines the challenges facing American higher education. The book analyzes demographic shifts, including a declining number of traditional-age students and increasing diversity, alongside economic disruptions, such as stagnant incomes and rising student debt. McGee also explores cultural changes, including the commoditization of higher education and the rise of online learning. He argues that colleges and universities must adapt by understanding their comparative advantage, reimagining their offerings, and engaging in more strategic pricing and financial aid practices. The book concludes with a call for proactive measures to prepare future generations for college success.

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Published on 1 year ago






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