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Starting a Podcast With a Sponsor - How Marcus Couch Got To Yes
Description
Today we are looking at not taking no for an answer. We are looking at trying new strategies for old problems. My friend Marcus Couch heard "No" multiple times every year when he tried to start a Chicago Bulls fan cast. He didn't give up. He tried and tried again. We hear his story of asking a sponsor to help. We all want more subscribers, will using a text tool like slicktext.com help by putting your subscription one click away? Speaking of new strategies, should you put together a focus group to see if your show is headed in the right direction? All of this is covered in this episode 632 of the School of Podcasting
Sponsor: Podcast Engineering School1:35
Podcast Engineering School – next semester starts September 18th and runs through October 30th. The classes are live and Chris packs the 2-hour classes with tons of information
Today I did a quick search on Indeed.com for “podcast engineer” and saw quite a few options
Program Includes:
LIVE Interactive Online Training
Two Mentoring Sessions with Chris Curran
Major Discounts on Software and Plugins
Lifetime Access to the PES closed community
Certificate of Completion
EARLY BIRD PRICING IS NOW – SIGN UP TODAY AND SAVE BIG
https://podcastengineeringschool.com/
I'm Playing with Slick Text To Grow My Subscriber List3:39
They even have a whole tutorial on growing your list via text
Pros: I can try it, or revert back to a free account (and I don't have to worry about codes in an episode years later)
I can capture email addresses (and birthdays)
I can upgrade to a paid program and my un-used messages roll over to the next month
You can upgrade and downgrade any time you like
Your listeners can unsubscribe from your message by texting " stop "
Cons:
Only works in the US and Canada (for me that is 76% of my audience based on my Libsyn stats)
Some people listen in the car (or other activities) can't text immediately.
See Slick Text In ActionText " sop " to 31996 to get links to follow me in Apple Podcasts or Google Podcasts. Then when a new episode is published it will be available in those apps. Here is a video of the backend of Slick Text
https://schoolofpodcasting.wistia.com/medias/u9dzehifr0
For more information see www.schoolofpodcasting.com/slicktext
Marcus Couch Heard "NO" 20 Times But Didn't Give Up
This is a conversation that I had on my Ask the Podcast Coach show which I do with co-host Jim Collison of www.theaverageguy.tv
11:21
I've known Marcus Couch since 2005 back when he lived in Chicago. He now lives in California where writes, coaches, and podcasts (see Marcus Couach.com ). Marcus wanted to do THE OFFICIAL FAN podcast for the Chicago Bulls. He's had the domain bu