Episode Details
Back to EpisodesHow Digital Ad Veteran Sarah Hofstetter is Trying to Help Legacy Retailers Become E-commerce Juggernauts in the Age of Stay-at-Home Shopping
Season 1
Episode 5
Published 5 years, 8 months ago
Description
Profitero’s President Sarah Hofstetter discusses how marketers view customer acquisition, advertising and brand loyalty has been upended by the Covid-19 crisis, and how her company is helping unlock data to accelerate the growth of E-commerce.
Produced by Kenya Hayes