Episode Details

Our guest for this week is Jessica Zweig, a serial entrepreneur, a personal branding expert and the Founder and CEO of ‘SimplyBe. Agency’.

About Jessica Zweig

Jessica started her entrepreneurial career back in 2008 when she co-founded CheekyChicago.com, the very first lifestyle magazine dedicated to the women of Chicago. After 7 years and an audience of 100 000 readers locally, she decided to open up a new chapter in her life. She yearned to discover her authentic self and what it would truly take for her to live her truth.

In 2014, she founded 'SimplyBe. Agency' and entered the business of transforming experts into thought leaders. Her company helps C-level clients and entrepreneurs by providing them with brand identity development and brand strategy, content creation, communications, and book writing services. On her impressive list of clients, you can find names of world-renowned companies such as Heineken, Red Bull, NIKE, Virgin Brands, BBMC Mortgage, Shift7 Digital, River North Design District and PROjECT Interiors.

Connect with Jessica:

Facebook: https://www.facebook.com/simplyjessicazweig 

Twitter: https://twitter.com/Jessica_Zweig

LinkedIn: https://www.linkedin.com/in/jessicazweig/

Website: https://www.jessicazweig.com

Jessica's Story of Inspired Evolution

Jessica’s educational background is a degree in acting from the University of Illinois. Five years later, she stumbled upon her entrepreneurship career when she co-founded Chicago’s first online digital magazine for women, aka “Cheeky Chicago”. 

She worked hard to help her magazine thrive in a time where the vast world of social media that we know and use today was just at its very beginning. During her 7 years at “Cheeky Chicago”, she gained valuable practical experience she now calls her “real-life MBA”.

“Some people don’t believe in the “fake it ‘till you make it” philosophy, but I do. I really do because I did it. I’m a case study on what it can look like.” - Jessica Zweig

As time went by, “Cheeky Chicago” was steadily rising and reaching 100 000 readers and partnering up with hundreds of national brands. But she was feeling out of alignment for a long time. The relationship with her business partner had become very strenuous. She finally decided to leave the company and start a new life, one where she could just simply be. 

“I have this little tattoo on my wrist, says “Simply Be”, that I’ve gotten years before… as a reminder to always be OK with where I am because I am where I’m supposed to be.” - Jessica Zweig

She now spends her life helping experts architect their success through personal brand development, relying on her digital marketing expertise and guided by the principles of authenticity and living your truth!

In This Episode We Canvas:

• Living Your Truth

We go over what it truly means to be authentic in life and in business and what are the essential ways of unlocking your magnificence through living in alignment with your truth.

• Searching for Support and Investing In Yourself

Jessica goes into detail about her personal hardships of living a life out of alignment and not feeling fulfilled. She highlights the role which her personal coach played at that difficult time. Through a supporting, trusting, professional