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IE087 Daniel Marcos: Let's Scale: Become the Leader Your Company Deserves (Growth Institute)
Description
Our guest for this week is Daniel Marcos, a serial entrepreneur, blogger, CEO coach, and the co-founder and CEO of “Growth Institute”.
About Daniel
Daniel’s vast experience in entrepreneurship has enabled him with precious insights about starting and growing a company. He recognized the role of the CEO as an essential but also a potentially limiting factor when scaling your company. That is why he is determined to help other entrepreneurs get to the next step in their business. Daniel's mission is to empower executives to become better leaders, all the while teaching them how to successfully scale their companies and maintain a high quality of life.
In 2012, Daniel co-founded the “Growth Institute”, which is the leading online executive education company for C-level executives at fast-growing firms. They offer online training resources accommodated to mid-market companies with the goal of providing them the necessary structure and support to grow their business.
Daniel is also an esteemed blogger in the entrepreneurship world. You can check out some of his top tips for becoming a successful entrepreneur by visiting his website!
Connect with Daniel:
- Facebook: https://www.facebook.com/daniel.marcos
- Twitter: https://twitter.com/CapitalEmprende
- LinkedIn: https://www.linkedin.com/in/danielmarcos
- Website: https://www.danielmarcos.co/
In This Episode We Canvas:
- Work-Life Balance Challenges of Entrepreneurs
One of the main reasons Daniel has made it his mission to help entrepreneurs is because he has experienced first hand all the potential hardships that come with owning a business. Personal lives and family time are always one of the first aspects of an entrepreneur’s life that suffer whenever a company is going through a challenging period.
“It’s very often, when you’re scaling, your family life gets into trouble… You’re tired, you’re overworked and you bring all of that drama to your family.” - Daniel Marcos
- The ‘Freedom Paradox’ of Entrepreneurship
Based on the insights from his coaching career, Daniel suggests that one of the main reasons why people prefer running their own business is because it gives them more freedom. Paradoxically enough, in real-life cases, Daniel argues that the process of building a company goes directly against that notion.
“When you ask any entrepreneur why are they building a company… you always come to one word - freedom. Usually, when you build a company, the one thing that you lose the most is freedom.” - Daniel Marcos
- The Benefits of Basing Your Business Strategy on Data
In this section of our conversation, Daniel provides arguments and explains why basing your company strategy on data is essential for the success of any business. We explore all the ways in which your company benefits from utilizing a data-driven approach.
“Whenever you have data and you produce data in your company, you cannot hide from data. Data tells you the truth!” - Daniel Marcos
- How to Give Negative Feedback
The role of every CEO requires the ability to provide their staff with information and instructions on what needs to be improved or done diff