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CMO Conversations: How Klarna became a fintech super brand

CMO Conversations: How Klarna became a fintech super brand

Episode 286 Published 1 year, 7 months ago
Description

As part of WARC Marketer's Toolkit, David Sandstrom - Chief Marketing Officer at payments giant Klarna - spoke to WARC's Anna Hamill about the role marketing has played in the company's growth story, including product, CX, media strategy and AI.

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