Episode Details
Back to EpisodesCa Walnut Boards Marketing During Covid-19 - My Ag Life Ep.6
Episode 19
Published 5 years, 7 months ago
Description
Jennifer Williams, marketing director for the Ca. Walnut board, joins Jason Scott for a conversation about the walnut market. Recognizing the rapid changes in media marketing, panic buying, and an increase in online shopping, Jennifer talks about their approach to successfully managing the situation. She confirms the Ca Walnut Board is staying abreast of the current situation, while continuing to meet the demands for growers and handlers.