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STOP Guessing your Way to Profitability!
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Episode 7 - Take CONTROL of your PRICING.mp3
[ 00:00:05
]Welcome to the Hair
Hustle Podcast. I' m Heather Podlesny, your salon coach dedicated to helping
stylists master the business side of beauty. Whether you' re starting your
journey behind the chair or you' re a seasoned pro looking to level up, this
podcast is for you. Each week we' ll dive into the tips and tricks you need to
run a successful salon business with topics that will change the way you work
and earn. From budgeting hacks to help you keep more of what you make to time
management tips that will keep your schedule stress- free and the strategies
for boosting your retail sales and nailing that next promotion. Get ready to
build your dream business without burning out. Together we' ll cut through the
noise and get to the root of what makes your salon thrive.
[ 00:00:47
] So grab your shears,
turn up the volume and let' s hustle. Hey, hey, welcome to episode seven of the
Hair Hustle Podcast. Thank you so much for joining me. Today we are going to
take control of our prices. This is a request from the request line. Just kidding.
This was actually dropped into my DMs though and I want to say thank you so
much for requesting a subject for me to talk about because this one
specifically is near and dear to my heart. I started independent stylist
coaching specifically when I found out how my stylists were charging and
honestly just the lack of confidence behind their pricing and the services that
they were offering, and I understand that it is an issue amongst several of our
salons and stylists.
[ 00:01:42
] This one is for our
independent stylists. Let' s give them a shout out and we are going to help
them take control of their money and their prices and I' m going to give them a
great formula on how to revamp their prices. So if you want to start a new salon,
revamping your prices, I highly recommend now right before the holiday season
kicks off. Do not wait until January. If you are here, sister, you are doing it
or brother, please. You are starting now and we are getting this done. The best
time to raise your prices is actually right now, not January 1st. Please do not
put a sign up. Prices going up in January.
[ 00:02:21
] We will have a whole
other episode on that because I like to keep these episodes short, and if I get
down that road, it' s not going to be great. For today, we all know that I have
five bullet points on how you can take control of your money and how to charge
appropriately in this episode today. So, we' re going to kick this episode off.
I am also going to say that we are located in the Midwest of the United States.
We have lots of small town USA stylists and salons. I am happy to represent them.
My biggest reason for leaving corporate was because I wanted to make sure to
represent the stylists and salons that were small and I just want you guys to
keep in mind that if you are from the west side of the United States, if you'
re from the east side, if you' re from an urban city, I' m going to start
talking about some prices and you may be like, ' That is ridiculous.'
[ 00:03:21
] If that' s how you
feel, that is okay. This episode may not be for you. However, if you are
sitting there thinking, ' Yeah, I don' I really know why I charge what I charge
or I have no idea about the value of myself behind the chair, all of these
things, this episode is for you and if you' re someone that thinks that this
pricing is too low, simply increase it, okay? But at the end of the day, when
we look up on average how much