Episode Details

Are white papers a force for good or evil? We discuss. Also, the $20,000 AMI and Coté’s current kubernetes comprehension.

Mood board:

• “A Quote from the episode…”
• Good morning, good afternoon, good evening, wherever you are.
• “I’m happy to talk about Coronavirus.”
• We could always go to ‘Paranoid Matt Corner’
• Will Coté get to stay in Amsterdam this Spring?
• Crank up the YouTube
• Nobody’s gonna be traveling anymore anyway
• Cote’s gonna be our Ed McMahon now
• Your whitepaper should have an elevator pitch
• Garbage trash proposals
• Uniquely sourced
• Why are we still doing this?
• They’re busy running their business.
• “Can you write me a business case.”
• PDFs a Plenty
• The White Paper Album
• Speaking of BS phrases
• The white paper to take down white papers
• “Walking into the door feeling”
• The AWS Super Inspect tool, or whatever.
• Maybe it’ll all work this time Brandon.
• The Idempope.

Relevant to your interests

• Why Do Corporations Speak the Way They Do? - related, from 2006.
• The secret sauce graphics, 2007. Andrew Shafer’s 2010 update.
• White papers (best one ever: “Standard Bank: Our DevOps Journey,” Chef)
  • Collateral.
  • Sales tools.
  • Case studies.
  • Thought-leadership/definition.
  • Education.
  • Guidance (vs. Gartner Burton papers).
  • Writing down chunks of sales-hustle lore.
  • How it effects the business.
  • Have opinions.
• Millennials Want Credible Digital Content — So Give It To Them!
• Amazon AMI thing.
• Salesforce secures $1.3B+ deal for Vlocity, also co-CEO left (what’s up with two CEOs?)
• VMware, Tanzu
• Signal signal - Matt’s paranoid security.
• The Tech Revolt Finally Comes for Oracle
• Morgan Stanley Is Buying E*Trade, Betting on Littler Customers
• Signal Is Finally Bringing Its Secure Messaging to the Masses
• Trump administration backs Oracle in Google fightNonsense
• Google Cloud President Tariq Shaukat Vacating His Role

• Listen Now