Episode Details

E494: Cosine Similarity and Embeddings in SEO. What it is, how it benefits SEO, and how it also is used to sell SEO.

Cosine Similarity and Embeddings are explained in the context of SEO.

Simultaneously, it's explained how SEOs use concepts like these to sell SEO services to clients. "Cosine Similarity Audits." Complex things that describe basic SEO functions and actually may be over-optimization. 

Listen to this to improve your SEO terminology, learn how to see through the veil of SEO agencies, or learn how to more effectively sell SEO.

From: https://searchengineland.com/how-to-leverage-cosine-similarity-for-ecommerce-seo-448027

00:00 Introduction
00:26 Misleading Use of Technical Terms
01:49 Breaking Down Cosine Similarity in SEO
04:20 Applying Cosine Similarity to Search Engine Optimization Efforts
06:19 Basic SEO Best Practices
10:05 More SEO Strategies for E-commerce
15:50 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#seotips #searchengineoptimization #digitalmarketing #marketingstrategy