Episode Details
Back to Episodes
UA Coffee Talk: The Changing UA Marketing Role!
Season 5
Published 5 years, 8 months ago
Description
Huge changes are coming to the role of user acquisition (UA) and what it means to be a performance marketer in mobile.
#1. What are the big changes coming and the trends that are driving the changes?
#2. How big will brand marketing be in the future? Will it take over performance marketing?
#3. What new skills will performance marketers need to build to prepare for the future?
Find out about these issues and more with:
- Joe Kim, DOF Host: https://www.linkedin.com/in/jokim/
- Nebo Radovic: https://www.linkedin.com/in/nebojsaradovic/
- Jon Lau: https://www.linkedin.com/in/jonathan-y-lau/
- Matej Lancaric: https://www.linkedin.com/in/matejlancaric/