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What Do the Big Four Predict for the 2024 Election

What Do the Big Four Predict for the 2024 Election

Published 1 year, 7 months ago
Description

The Big Four consulting firms—Deloitte, PwC, EY, and KPMG—conduct research on business leaders' perspectives regarding the upcoming 2024 election. Deloitte's survey of 200 North American CFOs identifies talent shortages and wage inflation as primary concerns, with only 12% feeling it's a suitable time for risk-taking. PwC surveys 709 U.S. executives, revealing expectations for a divided government in 2025 and concerns over executive orders and regulation, particularly under either Kamala Harris or Donald Trump. Executives show commitment to artificial intelligence, with over 50% planning to increase investments regardless of election results. EY finds that 74% of tech leaders view the election's impact as significant, with 82% intending to elevate AI investments by 50% in 2025. KPMG highlights differing trade policies, noting Trump's protectionist tariffs versus Harris's multilateral strategies, advising businesses dependent on imports to remain adaptable.

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