Episode Details
Back to Episodes‘Medium Stories’: How a newsroom thinks about storytelling – with The News' Katrice Hardy
Published 1 year, 4 months ago
Description
We’re sharing “‘Medium Stories” from The Dallas Morning News’ sister company, Medium Giant, a creative marketing agency. In this episode, The News' executive editor Katrice Hardy talks with Medium Giant president John Kiker about:
- What makes a great story from the perspective of an editor
- How the multifaceted nature of storytelling formats can be used to meet people where they are
- The surprising correlation between journalism and advertising when it comes to storytelling
- Why it’s so important to bring light to stories that would otherwise go untold
- How journalistic storytelling is going to evolve over the next decade
Subscribe to the show by searching for “Medium Stories” wherever you get your podcasts.
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