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QVC and HSN's Rob Robillard: 'We're tapping into storytelling in a modern and different way'

QVC and HSN's Rob Robillard: 'We're tapping into storytelling in a modern and different way'

Published 6 years, 11 months ago
Description

When Rob Robillard, vp of integrated beauty at QVC and HSN, started his job eight years ago, he knew there was a lot of untapped potential for modernizing these legacy retail brands. In this week's episode of The Glossy Beauty Podcast, beauty editor Priya Rao sits down with Robillard to discuss some of the ways he's contributed to giving the brands new life, including relaunching Beauty Bash, introducing private-label brands and introducing a clean beauty standard.

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