Episode Details

Dr. Sabrina welcomes Donna Leyens to the show to discuss reimagining what’s possible for our businesses as we come through the coronavirus pandemic and transition from surviving to thriving, creating a new and stronger normal. 

Listen in to this conversation and prepare to be inspired as Dr. Sabrina and Donna take on several powerful questions themselves. 

Donna is the President and co-founder of Pumpkin Plan Your Biz. She is on a mission to save small businesses from extinction by providing business tools, strategy, training, and support to business professionals who want to make a big impact as small business growth strategists.

Most business coaches and consultants find themselves reinventing the wheel with each client, producing inconsistent results for their clients, and mental burnout for the coach. That’s why Donna, who experienced these issues herself in her early years as a business coach, partnered with Mike Michalowicz in 2012 to create a repeatable business growth program based on the strategies in Mike’s book, The Pumpkin Plan. Today, she spearheads the training, certification, and continued development of their proven business growth program, so that their certified Pumpkin Plan Strategists can easily and consistently deliver high value to more clients.

Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group.

Show Highlights:

• Donna shares a compelling story she heard recently about a restaurant owner who mortgaged her house to buy the business, and due to the current events, she may lose both.
• Many businesses who were doing relatively well a few months ago now are just hanging in there by a thread.
• However, business owners who have been doing Profit First in addition to The Pumpkin Plan seem to be the businesses that are doing relatively well and are making it through this coronavirus pandemic.
• Questions to consider while reimagining:
• What would your business look like if you were starting your business today?
• What is the opportunity that you have today?
• How can you create a business that lights you up again?
• Business owners have a lot on their minds in addition to making money again. They’re thinking of ways they can help their employees and communities, as well.
• The Pumpkin Plan is about that intersection of top clients, our strengths, how we’re going to innovate, and then how we’re going to systemize that.
• Identifying our top clients and talking to them about what they want is one of our best opportunities, as Dr. Sabrina explains.
• Donna emphasizes the importance of strategy. If you’ve never taken the time to create an underlying, foundational strategy for your business, now is the time to do it.
• Strategies can be re-evaluated and tweaked as needed.
• Clarify your vision for how you want to experience life over the next few years.
• Dr. Sabrina shares additional questions that will help you to clarify your vision.
• Some of Donna’s clients don’t understand the relationship between life vision and work vision until she poses the following: How does your life intersect with your business? How does your business support your lifestyle and your vision for your lifestyle?
• Strategy programs are life-changing, not only in your business life but in your personal life, as well.
• Tap the Potential will be hosting a FREE webinar on The Pumpkin Plan for those curious about the NEW Introduction to Pumpkin Planning Course. Check it out here: https://www.tapthepotential.com/pumpkinwebinar/ and note the special COVID19 pricing and bring your business to the next level!
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