Episode Details

E474: The two biggest SEO epiphanies I had that quite literally changed the way I looked at the Internet.

When you understand how Google works, you understand how the Internet works.

These are the two SEO epiphanies that will have the greatest impact. The first is from when I was just learning SEO - literally when I was starting. It was my holy moly moment. The second is from 2019 in Minsk, Belarus. A totally different type of holy moly moment.

Links in the episode:

Pareto SEO: https://edwardsturm.com/articles/pareto-seo/

Boost Benchmark Directories: https://boostbenchmark.com/

Compact Keywords: https://compactkeywords.com/

00:00 Introduction
01:07 Domain Authority
04:49 SEO Is a Popularity Contest
06:18 Google's Site Reputation Abuse Policy
07:13 Building Brands
09:59 Epiphany Number Two
10:47 Launching Reverb and Minsk Discovery
14:31 Purchase Intent Keywords
15:58 SociableKIT
17:05 Bottom of Funnel SEO Are the Best
18:44 Implementing
20:25 Success Stories
23:03 Search Intent Examples
26:04 Reflections

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#seotips #digitalmarketing #searchengineoptimization #inboundmarketing