Podcast Episode Details
Back to Podcast Episodes
The Sport Market Pitch presented by Chambers Plan employee benefits: Oct. 19
Sport business commentator Tom Mayenknecht encourages all major and minor league ownerships, front offices and creative departments to think outside of the box when it comes to team-naming and branding, much like BOS Nation FC of the NWSL, the soon-to-be Utah Yeti of the NHL, the Seattle Kraken and the Toronto Raptors, whose name and branding were quite divisive when they rolled out back in 1994.
Published on 7 months, 2 weeks ago