Episode Details

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Hello, and welcome to "Beauty and the Biz," where we'll discuss how happy staff equal happy patients. Additionally, we'll discuss the general business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." Furthermore, I'm also a consultant to plastic surgeons, helping them get more patients and more profits.

Presenting today's episode titled, "Happy Staff, Happy Patients — with Adam J. Rubinstein, MD, FACS."

Obviously, it takes the right team, thoughtful management, and a clear process to run a successful cosmetic practice you enjoy.

Moreover, the key is hiring and managing staff effectively. Furthermore, you need both. Consequently, when done right, you have happy staff who take great care of your patients, which makes everyone happy. ;-)

Specifically, my latest "Beauty and the Biz" Podcast guest was Dr. Adam Rubinstein, a board-certified plastic surgeon in private practice in Miami, FL, for the past 21 years. Importantly, Dr. Rubinstein discussed how having the right team, including full-time surgical staff, a dedicated PA, and an esthetician, allows his practice to run multiple revenue streams simultaneously. Similarly, by delegating non-surgical treatments to his staff, he ensures his surgical schedule remains optimized without sacrificing patient care.

For example, here's a tip about managing staff from Dr. Rubinstein:

"When you have a problem employee, address it fast. Otherwise, it spreads like a cancer, affecting the whole team's morale—and that hurts patient care."

Likewise, he emphasized the importance of creating a positive work environment and provided tips on flexibility, retention, and delegation.

Visit Dr. Rubinstein's website Practice Growth Resources:

• Convert Consults with The Converting Academy
• Retain Patients with KiSS Loyalty Club
• Cosmetic Practice Vault Library
• Schedule a Comp Consultation with Me!

Enjoy!

Catherine Maley, MBA

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