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197. Benedikt Vogler & Georgina Hernández from STADA: Accelerating Digital Consumer Healthcare
Published 2 years ago
Description
Georgina Hernandez, eCommerce Manager International and Benedikt Vogler, Director Global eCommerce CHC join Daniel at STADA's Barcelona office to speak about the state and opportunities for Consumer Healthcare online.
- Transitioning from FMCG to Consumer Healthcare and learnings on the way
- STADA's unique DNA and Culture based on Heritage, Purpose and Growth
- Deploying global initiatives locally and working effectively across functions
- What Retail Media looks like in the Pharmacy Channel
- AI and Data Management
- Predictions for the next 2 years
More:
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Audio Mixing by Rodrigo Chávez
Voice Acting by Jason Martorell Parsekian