Episode Details
Back to EpisodesIan Tennant on How to Earn Investor Attention with Your Next Press Release | #HashtagFinance
Description
CSE's Phillip Shum recently caught up with Ian Tennant, Co-Founder and Director of Newsfile Corp., to reflect on the company's origins starting 20 years ago.
In this chat, Ian shares how the Sarbanes-Oxley Act presented an opportunity for a new, national newswire service (1:04), his tips to maximize the most important real estate of a press release (4:00), and the key ingredients to reaching both Canadian and US investors (8:09).
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