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Ep.48 Fashionably Late: Coinbase APAC Play - A Conversation with John O'Loghlen
Description
As one of the industry giants, Coinbase has always played a crucial role in the progress of the crypto industry. However, for the Chinese-speaking community, they are like "the most familiar strangers" on the other side of the globe.
Coinciding with Coinbase's major expansion into the Asia-Pacific region this year, we were fortunate to sit face-to-face with John O'Loghlen, Coinbase's Managing Director for Asia-Pacific. In the recording studio, we spent an hour asking all the questions we wanted to know about Coinbase's present and future.
John lived in China for over 10 years, and his wife is from Hong Kong. You can feel his affection for China from all the Chinese words that kept popping up in his conversation.
We look forward to seeing what different surprises Coinbase will bring us in the APAC.
tl;dr (for those who find it too long to listen/read)
Coinbase's "Go Deep, Go Broad" international expansion strategy:
- Go Deep: Establish local entities, comply with local regulations
- Go Broad: Enter markets through products like Base, wallet, etc.
Coinbase's strategy in the Asia-Pacific region:
- Singapore as the Asian hub
- Focus on markets like Hong Kong, Australia, Japan, Philippines, and South Korea
- Mainland China is not a priority at present
Coinbase's market education strategy:
- Education through offline events and community building
- Collabora