Episode Details
Back to Episodes
#13 | How To Pick the Right Social Media Channel for Your Medical Device Export Strategy
Description
Are you relying on guesswork to generate leads for your MedTech or clinician-led startup?
In this episode, Jo Anne Chan and Emma Hoffman from Shoestring Services share their proven framework for methodical and effective B2B lead generation. From choosing the right social media channels to mastering the art of consistent outreach, this conversation is packed with actionable insights.
- Learn the 5 key steps to build a consistent and effective B2B lead generation system
- Discover how to select and use the right social media platform for your industry
- Understand how clinicians can simplify outreach while scaling their go-to-market efforts
Hit play now to create a lead generation system that actually works — and supports your export goals.
Book a 30 min discovery call for the Healthcare Export Accelerator Programme
This podcast is for clinicians turning medical devices into real businesses, with practical insight on go to market strategy, exporting, and scaling in international MedTech.