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How to Build a Thriving Community Around Your Business: Insights from Bespoke Market Founder Shannon Lorenz

How to Build a Thriving Community Around Your Business: Insights from Bespoke Market Founder Shannon Lorenz

Season 1 Episode 11 Published 1 year, 8 months ago
Description

How Do You Build a Thriving Community Around Your Business?

In this episode of The Soulful CEO Path, host Kristin Constable sits down with Shannon Lorenz, founder of Bespoke Market and the Bespoke Creator Collective, to dive into a timely and actionable conversation about the importance of building community in today’s business landscape.

With the rise of digital noise and constant distractions, both Shannon and Kristin explore how creating meaningful connections and engaged communities is no longer just a business strategy—it’s essential for sustainable growth. Whether you’re running an online business, a local market, or a service-based business, this episode will provide you with practical insights into how to leverage community to fuel your success.


Episode Highlights:


  • The Power of Community in Business (00:01:16): Shannon explains why community-building is more important now than ever, offering practical examples from her own experience.
  • The Journey of Bespoke Market (00:03:05): How Shannon grew her brand and engaged community with events that people eagerly anticipate and support.
  • Community in a Digital Age (00:05:56): Why the role of community is critical as consumers crave more authentic, personal connections amidst overwhelming digital marketing messages.
  • Starting From Scratch (00:12:35): Tips for entrepreneurs who are just beginning their community-building journey, including how to connect with and engage local vendors, suppliers, or clients.
  • Curating Aligned Communities (00:19:02): How to ensure your community remains cohesive and values-aligned, even as it grows.
  • Building Resilience through Community Feedback (00:23:39): Shannon shares how regularly seeking and listening to feedback has shaped her brand’s growth and strengthened relationships with her community.


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Let us know your favorite takeaway from this episode! Did you gain some new ideas on building your community? Send Kristin a DM on Instagram at @kristinconstable. If you loved this episode, please consider leaving a review on your preferred podcast platform!

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