Episode Details
Back to EpisodesBest Relationship Habits, Influencer Marketing, and Brand Building with Co-Founder of Arrae, Siff Haider
Description
#297 (repost): Siff Haider was working in the beauty space as a blogger + podcaster and found herself struggling with her own health issues. She ultimately turned to natural remedies as a last resort and began troubleshooting with her own combination of herbs & vitamins and found herself feeling better than ever. She quickly realized that holistic remedies had the power to address women’s toughest day-to-day health issues and began building Arrae, with her husband, Nish, to share these solutions with others.
Topics Discussed:
- The creation of Arrae and building brand equity
- Mindset behind creating a brand and how to not get intimidated by what other people are doing
- Getting products into the hands of influencers
- Strategy behind influencer marketing and understanding pros and cons
- Best relationship tips and habits - communication, long distance, as business partners, and more
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