Episode Details

Paris 2024 women's tennis singles gold winner Zheng Qinwen of China has fueled a nationwide trend in tennis sportswear and related fashion.

2024年巴黎奥运会网球女单金牌得主——中国选手郑钦文在网球运动服及相关时尚领域引发了一场全国性的热潮。

As the "tenniscore" trend takes hold, sportswear and fashion brands have ramped up their focus on tennis apparel.

随着“网球装”流行起来，许多运动与时尚品牌对该类服饰给予了高度关注。
  

Global activewear leader Lululemon has launched its 2024 Tennis Club collection, featuring retro-colored tennis dresses, skirts, shorts and tanks. The tennis series has become one of Lululemon's important product lines, the company said.

全球运动服领军人物露露乐蒙推出了2024年网球俱乐部系列服装，其设计以复古色调为特色，包含网球连衣裙、短裙、短裤和背心。露露乐蒙表示，网球系列已成为该公司的重要产品线之一。
  

The brand first ventured into tennis gear in April 2022.
该品牌于2022年4月首次涉足网球装备领域。  

Wilson, a tennis-focused sportswear brand, introduced the Marta dress — a white tennis dress priced 1,690 yuan ($236) — during Wimbledon in July. The dress quickly sold out in the Chinese market.

在七月的温布尔登网球锦标赛期间，网球运动装品牌威尔胜推出了玛尔塔（音）裙——一款售价为1,690元 ($236)的白色网球裙，这款裙子在中国市场被一抢而空。
  

During this year's 618 shopping festival around June 18, Taobao saw a 256 percent year-on-year increase in online searches for tennis skirts, with transaction volumes up by 158 percent year-on-year. Searches for Lululemon's tennis skirts alone surged by 95 percent year-on-year.

在今年的618购物节期间，淘宝上网球裙的在线搜索量同比增长了256%，交易量同比增长158%，其中，光是露露乐蒙网球裙的搜索量就同比增长了95%。
  

Data from Meituan indicated that since July, tennis-related online searches have jumped by over 60 percent, while tennis-related orders have skyrocketed by 172 percent.
美团数据显示，自七月以来，与网球相关的网络搜索量增长超过了60%，而网球相关产品的订单则猛增了172%。

Zheng's Olympic victory further fueled this trend, with online searches for tennis dresses on Taobao increasing by 240 percent within a week.