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The Principles of Smart Brevity

The Principles of Smart Brevity

Episode 409 Published 1 year, 5 months ago
Description

"Even if great writing eludes you, brevity needn't.

This powerful principle drives Smart Brevity, the transformative communication method pioneered by the founders of Axios. Join co-author Roy Schwartz, a true brevity mastermind, reveals how to ditch corporate waffle and get to the point.

Discover strategies to distill complex ideas into impactful bites across the organization, like: 

  • Visualizing your audience (literally)
  • The magic formula of "What's New" and "Why It Matters" 
  • Mastering information hierarchy
  • Crafting compelling internal updates
  • Transforming your team into concise communicators
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