Episode Details

Tiff and Dana are wrapping up their series of marketing-focused episodes. This week, they discuss internal referrals. They talk about three things to ramp up success with these referrals:

1. Identify your why

2. Know your patient avatar

3. Bring a competitive spirit

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Transcript:

The Dental A Team (00:07.85)

Let's go. Hello, Dental A team. I am so excited to be here with my girl, Dana, again today. We are wrapping up some marketing conversations that we've been having with you guys. And today, we thought it would be really fun to talk about internal referrals. Dana, I know you chat with your practices a lot about this. And you train teams constantly from a virtual aspect and in-person aspect on how to really get those referrals from your.

your patients and how to build the business and new patients based on internal referral styles as far as asking for referrals, asking for Google reviews, you come up with, I know you come up with fun contests and different things that the team can do to get involved and caveat for my doctors, it doesn't always have to be a financial gain for everyone participating. Dana, you have a ton of ideas that you come up with that are actually not.

bonus related at all. They're just fun. And I think anytime we can gamify stuff, anytime we can get people really working as a team against each other to just kind of bring that sports mentality in there, we see really cool results. So Dana, thank you fo