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What is a Niche? How Do I Niche Down?

What is a Niche? How Do I Niche Down?

Episode 95 Published 5 years, 3 months ago
Description

A Niche is a group of people. Some people call it your target audience. The bottom line is "everybody" CAN'T BE YOUR TARGET AUDIENCE. 

Three Tools To Niche Down
  • Demographics (age, sex, location)
  • Business (what is the topic the show is about)
  • Level of Expertise (Beginners, Intermediates, Experts)

EXAMPLE:

I want to do a show about: Being more confident Being a more confident parent Being more confident first-time parents Being a more confident first-time interracial parent.

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