Episode Details

Have you poured hours into podcast guest appearances, only to see minimal impact on your podcast’s growth and zero inquiries from potential clients?

In this episode, Seth Silvers, Founder of Story On Media and the strategic mind behind podcasts by industry giants like Alex Hormozi and Patrick Lencioni, reveals why your podcast guesting strategy isn’t working — and how to better position yourself as a guest expert that hosts (and listeners) will rave about.

Discover what to look for in a podcast before pitching, why big shows  yield the worst listener-to-lead conversions, and what separates the pitches that get an automatic “yes” from the ones that get automatically deleted.

If you’re ready to (finally) see an ROI on your podcast guest appearances, hit play and let’s make your business bingeworthy.

0:04 - Why Your Podcast Guesting Strategy Isn’t Working

1:29 - Common Podcasting Guesting Mistakes to Avoid at All Costs

2:22 - What To Look For In A Podcast Before Pitching Yourself as a Guest

5:48 -  How to Leave a Lasting Impression as a Podcast Guest

14:33 - Why Podcast Guesting Seems Easy but Takes Serious Effort to Get Right

 Episode Links:

• Connect with Seth’s team: Story On Media
• Check out Seth's podcast: The Small Business Storytellers

 
 → This episode was recorded on the Deity VO-7U

Got Podcasting Questions? Send them to me here.

Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends.

Podcast Health Score™ See exactly where your show is losing listeners.

Podcast SEO Mastery Optimize your show so it can get found 24/7.

Apply for a spot on the show to get live podcasting help from me.

Want more podcasting advice? See what I’m testing on Substack

Get reviews for your show with PodLottery

...

Special thanks to Resonate Recordings, our implementation partner for PodLaunch® Accelerator. If your podcasting efforts aren't bringing you the listeners or sales you expected, book a strategy call for help to fix it.

Follow for more podcasting insights:  LinkedIn | PodLaunchHQ.com

©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved.