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Case Study: Apple's Marketing FAIL

Case Study: Apple's Marketing FAIL

Published 2 years ago
Description

Join marketing experts Camille More and Phillip Millar as they dissect Apple's latest 'Newphoria' campaign. They reveal how this lackluster, one-word strategy pushes relentless consumerism, fails at sustainability, and misses the mark on real luxury. Get ready for a sharp, insightful critique of a campaign that's all hype and no substance.

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