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169. François Mayor, Head of Amazon EU at Groupe SEB: Winning on 1P and 3P
Published 2 years, 4 months ago
Description
Groupe SEB is one of the leading small appliances companies globally. They own world-class brands like Tefal, Rowenta and Krups. Their Head of eCommerce François Mayor joins the podcast to speak about his path in Digital, from building basic capabilities, to growing into a leader heading up the company's DTC offering and now the world's largest online Retailer: Amazon.
Tune into this conversation to learn about:
- Groupe SEB's dimension across brands and channels
- Getting into Digital back in 2012
- Growing from a hands-on individual contributor to a team leader
- His experience in DTC
- Mastering Amazon: how they are currently operating and the difference between 1P and 3P
- What's the future of working with amazon and the 1/3P split.
More:
- Follow us on Instagram: https://www.instagram.com/fmcgguys/
- Follow us on LinkedIn: https://www.linkedin.com/company/fmcgguys/
- Audio Mixing by Rodrigo Chávez
- Voice Acti