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Stories that mattered this week: Adspend upgrades, fossil-fuel ad bans
Season 4
Episode 44
Published 2 years ago
Description
Reporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.
The pair discuss how growth in the Chinese ad market has driven upward revisions in GroupM's mid-year ad forecasts, the industry's response to António Guterres' call for a global fossil-fuel ad ban and what Apple's WWDC announcements mean for publishers.
Highlights:
1:00: Unpacking GroupM's latest adspend report
5:02: UN urges fossil-fuel ad ban to muted industry response
9:20: OOH surpasses 5% market share threshold
12:20: Apple WWDC AI announcements
16:35: News round-up: BFI Imax anniversary, May box office, Bauer podcasts, Paramount's Skydance talks and BeReal acquisition