Episode Details

Being a jack-of-all-trades has a negative connotation, but not in content creation. Do you want to be visible all over the digital world?

Amy Woods, founder of Content 10x, will make your brands stand out on different social media platforms from Facebook posts, to YouTube videos, to Spotify podcasts, and more. An expert in content repurposing, she shares her tips on how to maximize the returns of the content you create and increase your sales ten-fold.

We discuss:
• Finding the balance between business and content work
• Prioritizing your clients while still serving your own brand
• Steps on how she gradually increased her online presence
• Getting big-time clients through user-based content like word-of-mouth, testimonials, and referrals
• Publishing a book and the commitment it takes to write it
• Repurposing a book into videos and podcasts
• Deciding which task to do first: creating the product or building the audience?
• Empathizing with your clients as the best way of helping them
• Rewriting copies to suit the format of each marketing medium
• Her personal mantra of changing what you can't accept and accepting what you can't change

Mentioned in this episode:
Her "Content 10x" podcast: https://www.content10x.com/podcast/
Her best-selling book "Content 10x: More Content, Less Time, Maximum Results": https://www.content10x.com/book/

To connect with Amy, head on over to her channels:
Facebook: https://www.facebook.com/content10x
Instagram: https://www.instagram.com/content10x/
LinkedIn: https://www.linkedin.com/in/amywoods2/
Twitter: https://twitter.com/content10x
Website: https://www.content10x.com/

Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!

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