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Mielle's Monique Rodríguez on prioritizing 'innovation and meeting the needs of the ever-changing consumer'
Published 2 years ago
Description
When Mielle Organics founder and CEO Monique Rodriguez started the textured hair-care brand in her kitchen 10 years ago, her goal was to create healthy organic products for her textured hair.
Now, a decade later, Mielle Organics has become a household name and staple for many consumers with varying hair types. The brand is distributed in over 87 countries and over 100,000 stores across the U.S. In January 2023, Mielle Organics was acquired by consumer goods company Procter & Gamble for an undisclosed sum.
On this week's episode of The Glossy Beauty Podcast, Rodriguez discusses what's next for Mielle Organics under the new ownership and what it means to be a 10-year-old beauty brand in 2024.