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πŸš€ Unlock the Power of SEO with James Dooley πŸš€ | The Opportunity Podcast

πŸš€ Unlock the Power of SEO with James Dooley πŸš€ | The Opportunity Podcast

Episode 20 Published 2Β years, 1Β month ago
Description

In this episode of the Opportunity Podcast, host Greg Elfrink sits down with SEO legend James Dooley to unpack the business engine behind his 800+ rank-and-rent clients, multi-industry lead generation, and equity deals. James explains how he accidentally fell into SEO through his construction business, why he built one of the largest in-house SEO testing teams in the world, and how he uses dataβ€”not gurusβ€”to drive decisions. They dive into rank and rent at scale, parasite SEO, building niche directories, converting pay-per-lead into predictable recurring revenue, and why understanding where clients make real profit beats generic keyword research. James also shares how he invests in suppliers like link-building and content companies, turns clients into long-term partners, and why his real superpower is team building and culture, not just SEO tactics. If you’re a marketer, SEO, or entrepreneur looking to move from client work to assets and equity, this conversation is a blueprint.

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