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Should I Use The Cost Per Click Metric When Budgeting For Facebook Ads

Episode 799 Published 1 year, 10 months ago
Description

I break down why cost per result matters more than cost per click when budgeting for Facebook ads, especially for course creators like you. 

You'll learn how to figure out what cost per acquisition your business can handle to hit your profit and revenue goals, and share a few tweaks to optimize your funnels and ad copy for better performance in your next launch. 

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