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3 in 15: Social media reaches new peaks

3 in 15: Social media reaches new peaks

Episode 227 Published 2 years, 5 months ago
Description

WARC's SVP of Content David Tiltman, and WARC Media's Head of Content Alex Brownsell talk about three important findings from the latest Global Ad Trends report with a focus on social media. Discussing why social is the leading media channel by ad spend globally, ad spend on TikTok, and reflecting on what all this means for advertisers, especially from a media planning perspective.

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