Episode Details
Back to EpisodesSystematizing Flow: How to Build Profit Without Losing Peace w/ Josh Biro
Description
Josh Biro is the founder of the Yogapreneur Collective and the guy who teaches studio owners how to stop being martyrs and start making money. But before the coaching empire, he was just a stiff-hipped hockey player embarrassed by his dad’s short shorts in a church basement yoga class.
In this episode, Josh opens up about the devastating loss of his two-year-old daughter during a family trip to Ecuador, and how that tragedy acted not as a violent reprioritization of time. He discusses the decision to sell his successful studio, liquidate his possessions, and move his family into an RV to live nomadically, proving that waiting for "someday" is a trap.
Corissa and Josh dive deep into the philosophy of the Yogapreneur: the idea that business is the modern arena for spiritual growth. Josh explains why entrepreneurs are the "professional athletes of the soul,” constantly forced to confront their own limitations, and why building an "ethically affluent" lifestyle is the only way to sustain true impact.
In this episode, we cover:
- The Reluctant Yogi: How a hockey player found his way to the mat (kicking and screaming) and why yoga is the ultimate tool for physical and emotional hygiene.
- The Third Space Safety Net: How the community Josh built sustained him through the darkest grief of his life, proving that business is about more than just transactions.
- The Martyrdom Trap: Why so many wellness business owners are addicted to the "cycle of sacrifice" and how to break it to achieve ethical affluence.
- Tragedy as a Catalyst: The heart-wrenching story of losing his daughter and how it accelerated his family's timeline for freedom.
- Entrepreneurship as Shadow Work: Why your business problems are actually personal problems in disguise, and how fixing them requires a spiritual paradigm shift.
Notable Quotes:
- "A small business owner loves what they do, and an entrepreneur loves what it takes." — Josh Biro
- "We were in an accident and [my daughter] was killed... I can't not look at that event as something that was pre-written to change perspective." — Josh Biro
- "Business leadership is the most important leadership of our time... businesses are the vehicles of distribution for impact." — Josh Biro
Resources & Links:
- Book a Free Coaching Call: https://yogapreneurcollective.com/free-coaching-call/
- Join the YC Community: https://yogapreneurcollective.com/community-apply
Connect with Corissa:
- Explore the Advisory. https://corissasaintlaurent.com/advisory
- Inquire for Keynotes. https://corissasaintlaurent.com/speaking
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Thanks for tuning in!