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Turnaround Case Study: Our Revenue Is Up 86% Because of These Changes We Made in Operations, Sales & Marketing - Jason Kycek, Casa de Campo Resort & Villas
Description
Jason Kycek - Senior Vice President of Sales and Marketing - and his teams at Casa de Campo Resort & Villas - turned around the performance of their resort business, with revenue soaring by 86%. In this conversation, you'll learn more about this property, what wasn't working, and the changes they made to achieve this growth.
Regardless of whether you work in sales, marketing, revenue, or operations, there are lessons for everyone in hospitality in this episode.
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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands