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DGS 82: Real Estate Revolution with Nat Kunes of AppFolio
Description
Do you use AppFolio? Word on the street is that it's one of the most intuitive and easiest platforms to use, especially in the property management business.
Today, I am talking to Nat Kunes. He's the senior vice president of AppFolio, which is an all-in-one solution for property managers to grow their business and be more successful.
You'll Learn...[03:05] Shifts in technology solutions: AppFolio started as software as a service (SaaS), Web-based product and then added mobile ability to access anywhere.
[04:29] Fourth Industrial Revolution: Applying artificial intelligence (AI) to property management problems.
[05:18] AppFolio acquired Dynasty, which provides AI options for the real estate market. Digital employees lease properties, schedule maintenance, and perform other tasks.
[08:16] Decision-making behind-the-scenes at AppFolio:
- Customer Input: Constant communication to identify core problems.
- Market Trends: Leasing, occupancy, and construction rates to fill units.
- Technology Shifts: Leverage leading-edge game changers to solve problems.
[10:56] Integrations: Growing awareness of APIs to choose different vendors and tools to create custom connections.
[12:51] AppFolio Property Manager PLUS Product: Geared toward larger property management firms.
[13:30] Future Feature Request: Integration with Zapier to connect to more tools, save time, and increase productivity.
[14:05] Employee Experiences: Meeting customer expectations and talent management by hiring and retaining great people is a challenge.
[16:08] Recent survey conducted with John Burns Consulting found that factors inhibiting growth include retention and talent shortage.
[17:57] Broader Benchmarking: What makes a good leasing agent? What makes a great maintenance technician? What is expected?
[18:42] Switching software to grow business and move forward: Partner with progressive company focused on future.
[20:43] Internally, AppFolio uses external tracking, HR, sales, and other software that offers insights and feedback to make better decisions.
TweetablesFourth Industrial Revolution: Applying AI to property management problems.
Future AppFolio Features: Decisions based on input from customers, market trends, and technology shifts.
The growing awareness of APIs integrations to choose tools to create custom connections.
ResourcesAppFolio Acquires Advanced Artificial Intelligence Technology Provider
AppFolio Property Manager PLUS
John Burns Real Estate Consulting
TranscriptJason: Welcome, DoorGrow hackers to the DoorGrow Show. If you are a property management entrepreneur that wants to add doors, make a difference, increase revenue, help others, impact lives, and you are interested in growing your business and life, and you are open to doing things a bit differently, then you are a DoorGrow hacker.
DoorGrow hackers love the opportunities, daily variety, unique challenges, and freedom that property management brings. Many in real estate think you're crazy for doing it, you think they're crazy for not, because you realize that property management is the ultimate high-trust gateway to real estate deals, relationships, and residual income.
At DoorGrow, we