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DGS 131: Property Management Growth Strategies After COVID-19 with Mark and Anne Lackey
Description
As some freedom returns to society following COVID-19, don't miss out on potential opportunities to implement property management growth strategies.
Today's guests are Mark and Anne Lackey from HireSmart Virtual Assistants (VAs). Mark and Anne are broker-owners that manage almost 200 doors in Atlanta.
You'll Learn...[03:47] Trends: Property management pivots and changes during economic downturns.
[07:10] Hire Virtually: Save money, get better employees, and increase productivity.
[08:22] Wake Up: Don't resist remote work; realize office space may be unnecessary.
[11:14] DIY vs. Professionally Managed: Ramp up sales/funnels to serve customers.
[15:26] Problems are always opportunities to grow business by offering solutions.
[21:11] Customer Service: Don't disconnect. Focus/follow up for retention/satisfaction.
[27:02] Professionalism: Set expectations. Don't badmouth landlords via vendors.
[28:29] BDM: Do you need a business development manager?
[31:33] Time, Energy, and Effort: Resources required to rent properties to tenants.
{32:28] Referrals grow businesses. No referrals represents customer care problem.
[35:29] Gamechanger: Save time and money to get things done or do more yourself?.
[38:30] Wrong Person, Role, Tool, Time, and Money: Hire based on owner's needs.
[40:57] Off-the-Shelf vs. Customization: How to hire and build teams takes time.
[46:50] Remote Challenges: Communication, operations, and management problems.
[48:22] Key Performance Indicators (KPIs): Get work done based on expectations.
[50:15] Think, Invest, HireSmart: Know avatar to grow property management business.
TweetablesOpportunities are available to make sales and buy, manage, and invest in more properties.
You don't have to have your employees in an office. You don't even have to have an office anymore.
Property managers are immune to guilt and the heroes of the rental industry.
Referrals grow businesses. No referrals represent customer care problems.
ResourcesHireSmart Virtual Assistants (VAs)
DGS 69: HireSmart Virtual Assistants with Anne Lackey
TranscriptJason: Welcome, DoorGrow Hackers, to the DoorGrow Show. If you are a property management entrepreneur that wants to add doors, make a difference, increase revenue, help others, impact lives, and you are interested in growing your business and life, and you are open to doing things a bit differently, then you are a DoorGrow Hacker.
DoorGrow Hackers love the opportunities, daily variety, unique challenges, and freedom that property management brings. Many in real estate think you're crazy for doing it, you think they're crazy for not because you realize that property management is the ultimate high-trust gateway to real estate deals, relationships, and residual income.
At DoorGrow, we are on a mission to transform property management businesses and their owners. We want to transform the industry, eliminate the BS, build awareness, change the perception, expand the market, and help the best property management entrepreneurs win. I'm your host, property management growth expert, Jason Hull, the founder and CEO of DoorGrow. Now, let's get into the show.
My guests today are Mark and Anne Lackey from HireSmart. Welcome you two.
Anne: Hey, g