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Ep. 85 Know to Run:Yatika. With Jordan Marie Whetstone
“Through our program, “Running on Native Lands Initiative” to bring land blessings and land acknowledgments to life at these events, at races, but also go beyond that and really bring communities together, bring awareness to Indigenous peoples, bring awareness to Indigenous stewardship, the lands, the history, the people connected to them, even if they were displaced or not there presently. But also just an access point to continue those conversations of what does justice, equity, diversity, and inclusion, accessibility, affordability, and safety look like when we are trying to create these safe spaces, inclusive spaces within the running and outdoor industry.”
Jordan Marie Whetstone is passionate about community and storytelling. The opportunity to tell Yatika Starr Fields's story at the Western States 100 and also work to bring the first land acknowledgment to the race is something Whetstone was excited to document. She and her husband created a beautiful film on a limited budget and found a great subject to follow in Yatika. This film is one of my favourites so far as it’s absolutely stunning and the storytelling is fantastic. Jordan wants her work to have an impact on people and brands.
“That's the whole purpose of why we wanted to create this series was to spark these conversations to get people uncomfortable, especially if it does make them uncomfortable and to sit with that and to ask them, what's making me feel uncomfortable? How can I sit with this and process, but take it in a proactive way and in a positive way to do better, to unlearn or relearn…
…how can we be a good relative to each other, how can we grow our community together as a collective and how can we just be good humans?”
Jordan is also the founder and organizer behind Rising Hearts. The “Know to Run” series continues with more great people featured that you can follow along with. They are looking for funding for episode 3. I’m looking forward to catching these and whatever else they get up to, as “Know to Run: Yatika” is so good, they’ve got me hooked on waiting for the rest! Come check it out at any of our Trail Running Film Festival screenings, we can’t wait to hang out.
CTV Morning Live appearance
Jeannine and I will also be on CTV Morning Live on Thursday March 28, at 7:40 am pacific. Tune and hear more about our upcoming screening of the Trail Running Film Festival!
Vancouver Trail Running Film Festival tickets available
Thursday, April 4, 2024. The Rio Theatre. Doors at 6, show at 7.
Sheena’s Burlesque is in the house as our opening act…
Bring your noisemakers!
I’m so excited to host all of you amazing trail runners once again here in Vancouver, BC, and to have Sheena’s Burlesque producing our opening act! Meadow Phorical, Ronnie Canela, Sugar Lestrange, and Sheena herself have been working hard on the routine, themed “welcoming a new trail runner” and it’s a blast. We can’t wait to share it with all of you at the Rio Theatre Thursday, April 4, 2024. The doors open at 6 and the show starts at 7. We’re gonna do it bigger and better than last year and give this thing
Published on 1 year, 9 months ago