Episode Details

Have you heard the noise lately about 'niching' down in your Interior Design business? What is a niche anyway? Why do you need to consider this when you love to do so many design styles and want to be available for the majority of people?

This week I delve into the idea of finding your 'niche' and give you my thoughts. Is niching down into one area really that important or is this idea just marketing speak?

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